Epworth – A New Day
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Healthcare
Target Market: People aged 25-60 living in Melbourne
Victoria’s largest private health care provider with a reputation for offering the very best in patient care, Epworth prides itself on delivering excellent patient-centred care with compassion and dignity.
To faithfully convey Epworth’s commitment to patient care, we created a short film that followed the journey of Epworth patients and employees. A New Day was shot in cinéma vérité style to capture the empathy and expertise experienced by patients at Epworth, and stay true to the events confronted by everyone at Epworth hospitals.